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Register your app idea for location-based services: NAVTEQ sponsors special prize in line with the European Satellite Navigation Competition 2010
Munich 10 June 2010: NAVTEQ, the leading global provider of maps, traffic and location data enabling navigation, location-based
services and mobile advertising around the world, is collaborating with the Application Center for Satellite Navigation Oberpfaffenhofen
(AZO) by awarding a special prize in line with the European Satellite Navigation Competition 2010 (ESNC), an international ideas competition
that awards the best ideas for applications in satellite navigation among companies, entrepreneurs, research institutes, universities,
and private individuals. The NAVTEQ special topic prize will call for innovative mobile location-based services (LBS).
With more and more GPS-enabled mobile phones on the market, the user's geographical location plays a growing role when offering
mobile services - way beyond navigation functionalities. These location-based services range from providing information on surrounding
shopping possibilities, restaurants or tourist attractions to social networking applications, mobile games and sports to enterprise
solutions e.g., location-based adverting, inventory or buying and billing.
With the 2010 prize, NAVTEQ is calling for developers to submit new location-based ideas that work with mobile phones and/or
wireless handheld devices using satellite positioning technology and NAVTEQ® map data. The aim is to turn the most promising
application ideas into commercial-grade applications with the technical and business development support of the NAVTEQ Network
for Developers™ (NN4D).
The NAVTEQ special topic prize is one of eight prizes awarded by industrial and institutional partners of the European Satellite
Navigation Competition (ESNC). Through participation in the ESNC, developers and entrepreneurs get access to a global network that
connects technology hubs and companies that boast some of the most important players in the fields of incubation, prototype and
product development, market development, and idea management for applications related to satellite navigation. The winner of the
2010 NAVTEQ special topic prize will also benefit from extensive business incubation worth approximately €75,000. The support
package will include one year of free access to NAVTEQ map data, content and services, as well as coaching, business development
support and web promotions through the NN4D. A personal technical consultant will assist in seeing the winning idea through to
successful implementation, and the winner will get the opportunity to present the approved application to NAVTEQ's partners and
worldwide customers, including leading handset manufacturers, platform and technology providers.
Last year a team from Taiwan's Industrial Technology Research Institute (ITRI) won over NAVTEQ's jury with their unique TravMate
concept. This innovation weaves together participating local community members and service providers with its own call centers,
forming a comprehensive and scalable travel solution - as well as a very interesting application to develop further and bring to market.
"The development of a virtually limitless range of location-based services - from enhanced navigation functionalities to enterprise
solutions to leisure applications in tourism, the outdoors, gaming and social networking - is being enabled by NAVTEQ map data,"
said Marc Naddell, vice president, partner and developer programs, NAVTEQ. "We are experiencing a surge in the variety of LBS applications
that are being created, and NAVTEQ is pleased to be a driving force in this innovation."
Innovative applications can be submitted at
http://galileo-masters.eu/index.php?anzeige=special_prizes_navteq.html before 31 July 2010.
Complete development resources, information and technical support for creating LBS and navigation solutions using NAVTEQ products
and services are available at www.NN4D.com.
Editorial Contact:
Anwendungszentrum GmbH Oberpfaffenhofen
Ulrike Daniels
Friedrichshafenerstr. 1
82205 Gilching
Germany
Tel.: +49(0)8105-7727714
Fax: +49(0)8105-7727755
Email: daniels@anwendungszentrum.de
www.anwendungszentrum.de
Facts and data on the European Satellite Navigation Competition
The European Satellite Navigation Competition is an international innovation contest that awards the best ideas for applications
in satellite navigation. The competition has been organised by Anwendungszentrum GmbH Oberpfaffenhofen (AZO) since 2004 and is
oriented toward companies, entrepreneurs, research institutes, universities, and private individuals. In starting the European
Satellite Navigation Competition in 2004, AZO established a network that has since expanded to 23 regions worldwide. It now connects
hubs of technology and company foundation that boast some of the most important players in the fields of incubation, prototype
and product development, market development, and idea management for applications related to satellite navigation. Meanwhile,
aerospace clusters and other regional initiatives involved in the network give entrepreneurs crucial access to potential partners
and investors.
Having begun with three partner regions, this year's ESNC will be held in 23 high-tech regions all over the world: Baden-Württemberg,
Bavaria, Hesse, Lower Saxony, North Rhine-Westphalia, Nice / Sophia Antipolis, Prague, South Holland, Madrid, Lombardy, Australia,
Taiwan, Great Britain, Øresund, Gipuzkoa, Valencia, Switzerland, and Israel as well as newcomers Lithuania, Aquitaine, USA,
Brazil and the Arab Middle East & North Africa (MENA).
The ESNC is intended to further strengthen international collaboration among these regions, particular with regard to the
development of applications and services made possible by the European satellite navigation system Galileo. The competition
is held under the patronage of the Bavarian State Ministry of Economic Affairs, Infrastructure, Transport and Technology and is
supported by the European BIC Network (EBN). The main winners of the ESNC - the GALILEO Master, the special topic prize winners,
and the 23 regional winners - will be recognised at a state reception to be held at the Munich Residenz on October 18, 2010.
www.galileo-masters.eu
About NAVTEQ
NAVTEQ is the leading global provider of maps, traffic and location data (digital location content) enabling navigation, location-based
services and mobile advertising around the world. NAVTEQ supplies comprehensive digital location content to power automotive navigation
systems, portable and wireless devices, Internet-based mapping applications and government and business solutions. The Chicago-based
company was founded in 1985 and has approximately 4700 employees located in 204 offices in 46 countries.
NAVTEQ is a trademark in the U.S. and other countries. All rights reserved.
About NAVTEQ Network for Developers
NAVTEQ Network for Developers (NN4D) is a dynamic online web portal and global community that provides developers and business
partners with the technical and business support needed to build, showcase and launch the most innovative location-enabled solutions.
Connect with the people, tools and resources you need to grow your business by visiting www.NN4D.com.
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